Proven ways to build relationships and referrals
Building on positive relationships and being seen to go that extra mile can set you apart from the competition.
82% of consumers say they trust recommendations from friends and family above all other forms of advertising*, generating the perfect customer experience can and will pay off in the form of word of mouth referral and recommendation.
Move cards, 20/20 door drops and greeting cards form a suite of post-sale products that can help you capitalise on those all-important sales.
For the Vendor
Nurture loyalty, build relationships and make your customers feel special. Once your vendor has moved into their new home, wish them luck with a branded ‘welcome to your new home’ greeting card. As well as strengthening brand loyalty, you can expect that your brand will be visible to friends and family visiting their new home.
For the Buyer
Build your brand presence, win referrals and generate positive word of mouth by gifting your buyers with branded ‘we have moved cards’ cards. Simple post cards designed to inform friends and family of the change of address whilst also spreading the word about your brand, sparking word of mouth referral.
For the Neighbours
Generate listings enquiries, sustain brand awareness and share your success with ‘sold in your area’ 20/20 door drops. Informing local residents of successful sales in their area will keep your brand front of mind and encourage requests for market appraisals among those thinking of moving.
Print is a powerful property marketing tool, and at Ravensworth we strive to help you find new ways to harness the power of your marketing.
* Global trust in advertising and brand messages report – Nielsen 2013